Hotel Marketing Management
Do you own boutique accommodation? When it comes to online marketing, do you wish you had more resources? Does it frustrate you that big names attract Google's attention, while you struggle to make the first few pages of search results?
That's where we come in. We know how hard it is to market online when you're an independent operator. Unlike chain hotels, you don't have the resources to employ an entire marketing team or, perhaps, the experience to optimise performance in the online environment.
So, we specialise in helping property owners just like you. We offer a full sales and marketing management service. That means you can forget about marketing and focus on what matters: running your hotel.
With 25 years of experience behind us, we are experts in all aspects of online marketing. Rather than taking a one size fits all approach (which often doesn't work), we tailor our solutions for each client.
Just some of the tasks that we can take care of are:
Managing your website for optimum performance
We'll take a good look at your site and work out what needs improving. Do you need more content? Should you be making updates more often? Is your site insufficiently sales-oriented? Whatever the case, we'll give your site the makeover it needs to stand out.
Providing sales representation to Australian travel agents
Getting in front of travel agents is crucial to success in the tourism industry. Having been in the business for so long, we have developed excellent relationships with numerous agents and can help to attract interest in your property.
Managing social media marketing
Never has social media marketing been more important. However, doing it effectively requires time and expertise. We'll help turn your accounts into dynamic and engaging destinations.
Managing email marketing
Even though social media has become dominant, email marketing is still essential. We'll work at widening your database and sending content that's interesting and shareable.
Providing a dedicated Australian reservations team
No longer will you have to spend time fielding phone calls and enquiries. We'll line up a team to do the job. At the same time, they'll ensure the highest possible conversion rate on bookings.
Search engine optimisation (SEO)
Put simply, SEO is a measure of your website's attractiveness to Google. A number of essentials are involved, including the publication of outstanding content and optimising the architecture of your website.
Would you like to know more about how our full service sales and marketing management service can help you? Why not get in touch today?